Hala guys! 👋🏼
Get ready for a scroll-worthy update from Saudi Arabia! The Kingdom just earned global praise at the UN for leading early warning efforts against dust storms, proving once again it's serious about climate resilience. Meanwhile, KAFD is breaking the internet with sleek new photos that are pure architectural eye candy. Over in Riyadh, the K-Content Expo is heating up with Korea’s top creators landing in town. And if you’re into innovation, IQOS ILUMA i has officially launched in Saudi—ushering in a futuristic, smoke-free era.

Let’s dive into all the latest happenings!
Check it all out below!👇🏼

LOVIN NEWS

Saudi Arabia Earns UN Praise For Leading Early Warning Efforts Against Dust Storms 👏🏻 💨

• Saudi Arabia was recently commended by the United Nations in New York for its strong environmental leadership—specifically for taking bold steps to address the global threat of sand and dust storms 🙌🏻

• The UN highlighted the Kingdom’s launch of a $10 million global initiative aimed at enhancing early warning systems for dust storms across vulnerable regions. ⚠️

• This effort is part of Saudi Arabia’s broader climate action strategy, which falls under the Saudi Green Initiative and the Middle East Green Initiative. 🌳

LOVIN FEATURE

Scroll Through To Check Out Pics Of KAFD That Are Serving Serious Aesthetic Goals! ✨🙌🏻

• If you’re in Riyadh and haven’t taken a stroll through King Abdullah Financial District (KAFD) yet, you NEED to add that on your weekend list! 🏙

• KAFD isn’t just another business hub…it’s the ultimate glow-up for the city! 🤩

SHARABLE

🍿 Sharable bits and tips!

• Qiddiya is sculpting camels out of the desert and everyone’s here for it! 🐪

• Qassim is having a MASSIVE pumpkin season! 🎃

• Nothing more beautiful than western Tabuk! ✨

• This man named his new camel after Ronaldo and the internet has some thoughts! ⚽️🐪

• This young Saudi is sending desert shepherds gifts with a drone and its so wholesome! 🏜

LOVIN AD

K-Content Expo Lands In Riyadh: Korea’s Coolest Creators Are Bringing The Heat! 🇰🇷

• Korea’s powerhouse in global entertainment is coming to Riyadh! ⭐️

• From July 22–24, the K-Content Expo Riyadh 2025 will take over the Radisson Blu Hotel Riyadh Convention & Exhibition Center, bringing together some of Korea’s most exciting broadcasting, animation, and gaming companies under one roof. 🎶

LOVIN NEWS

IQOS ILUMA i Launches In Saudi With Cutting-Edge Innovation For A Smoke-Free Future

• The future of smoke-free innovation has arrived in Saudi Arabia with the launch of IQOS ILUMA i, the most advanced device yet in Philip Morris International’s (PMI) portfolio of heated tobacco systems 💫

• Unveiled on July 8, 2025, this launch marks a major milestone in PMI’s ongoing mission to provide scientifically backed, better alternatives for adult smokers who would otherwise continue smoking 🚬 ❌

REGIONAL UPDATES

HH Shaikh Nasser Bin Hamad Shares A Royal Tribute For His Daughter’s Birthday 🇧🇭

• HH Shaikh Nasser bin Hamad Al Khalifa recently shared a heartwarming birthday tribute to his daughter, Shaikha Sheema. 🎂

• The public celebration, posted on social media, included a personal message from the proud father, showcasing his immense love and joy for her. 🥳

• This special occasion was further enhanced by well wishes from the rest of the family and the community. 🎁

👇🏼 TUNE IN to the latest episode of The Lovin Riyadh Show!

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